Survey Finds “Buy Local” Campaigns Boosted Holiday Spending at Independent Stores
The content that follows was originally published on the Institute for Local Self-Reliance website at http://www.ilsr.org/survey-finds-buy-local-campaigns-boosted-holiday-spending-independent-stores/As major chains report weak holiday sales, a nationwide survey of 1,382 independent retailers has found that a desire to support locally owned businesses is emerging as a factor in people’s shopping choices. Continue reading

