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Homes with Solar Sell Faster, and For More

| Written by John Farrell | No Comments | Updated on Oct 29, 2010 The content that follows was originally published on the Institute for Local Self-Reliance website at http://www.ilsr.org/homes-solar-sell-faster-and-more/

In by far the most exhaustive and detailed study to date, the National Renewable Energy Laboratory (NREL) found that solar homes sold 20% faster, for 17% more than the equivalent non-solar homes, across several subdivisions built by different California builders.

The study looked at a number of housing developments where the homes were otherwise identical except for the solar energy systems. 

Also interesting was that buyers were more interested in solar when it was-preinstalled:

If solar was already on the house, and factored into the price already, buyers were more likely to pick a house with solar. But if it was just one more decision to be made at the point of purchase, the decision got shelved.

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About John Farrell

John Farrell directs the Energy Self-Reliant States and Communities program at the Institute for Local Self-Reliance and he focuses on energy policy developments that best expand the benefits of local ownership and dispersed generation of renewable energy. More

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